Essays 19th February 2013 Inglorious Pistorius When I lived in France many years ago, I used to learn both French and… Brian McIntyre 2
Essays 13th February 2013 Perfection is soooo last season "Nine-and-a-half percent! Nine-and-a-half percent! Buy a Fiat right away, it's money wisely spent." This radio… Brian McIntyre 0
Essays 6th February 2013 Netflix reinvents TV – tomorrow happening today One of the big ideas that has drawn me to semiotics (the art of understanding… Brian McIntyre 0
Essays 16th January 2012 Consumer Change: books versus eBooks I grew up entranced by song. It was constantly on my mind and in my… Brian McIntyre 0
Essays 4th January 2012 Learning marketing from storytellers Having led a dissolute movie-life until my mid thirties, even I was surprised when I… Brian McIntyre 0
Essays 8th December 2011 Greatest Marketer Of All Time? Who it is may surprise you In my thirties, I followed politics and read The Economist. Facts were my way of… Brian McIntyre 0
Essays 16th November 2011 Pricing is positioning When I was a junior brand manager in France, I thought myself a local hero… Brian McIntyre 0
Essays 16th November 2011 Seán Gallagher’s lie Although every child tries it out, it's pretty difficult to get a lie past your… Brian McIntyre 0
Essays 15th November 2011 What if Zuckerberg isn’t always right? Sheryl Sandberg leaned forward, the eagerness-to-please emblazoned on her face at odds with her age,… Brian McIntyre 0